Current:Home > reviewsFear of God Athletics reveals first foray into college basketball with Indiana and Miami -Excel Wealth Summit
Fear of God Athletics reveals first foray into college basketball with Indiana and Miami
View
Date:2025-04-11 20:12:23
Jerry Lorenzo is taking his first foray into college athletics.
After building Fear of God for more than a decade, the fashion designer will outfit the men's and women's basketball teams of the Indiana Hoosiers and Miami Hurricanes for select games through the brand's Fear of God Athletics pillar.
Lorenzo posted about the collaboration on Instagram on Friday, showing pictures of the black uniforms with Fear of God's ethereal imagery. The brand, which has a partnership with adidas, will outfit each team with uniforms and One Model sneakers. Each uniform is "redesigned and reengineered to the highest NCAA performance standards," Lorenzo said in the caption of his posts.
The Hoosiers men's team will wear the Fear of God Athletics uniform against Northwestern on Sunday. Indiana's women's team will wear the uniform in a matchup against Iowa and new scoring champion Caitlin Clark on Thursday.
The Hurricanes men's team will debut their look in a game versus Duke on Wednesday and the women's squad will don the special uniform against Pittsburgh on Feb. 29.
T-shirts, hoodies and pants from each school's collaboration will be available and their respective bookstores on the day of the men's games.
Fear of God previously had a deal with Nike, where the brand released an NBA collection and the highly-coveted Air Fear of God 1 sneaker.
After leaving Nike, Lorenzo, who is the son of former Chicago White Sox manager Jerry Manuel, announced his partnership with adidas that established Fear of God Athletics in 2020. Fear of God Athletics is the third pillar of the Fear of God brand, which includes the main luxury line and the more accessible Essentials streetwear brand.
Indiana has been with adidas since 2004. Miami joined the athletic brand in 2015, ending a 27-year relationship with Nike.
veryGood! (17854)
Related
- Mets have visions of grandeur, and a dynasty, with Juan Soto as major catalyst
- University suspends swimming and diving program due to hazing
- Danny Masterson's wife, Bijou Phillips, files for divorce following actor's sentencing for rape convictions
- Police arrest second teen in Vegas hit-and-run of police chief after viral video captures moment
- Paula Abdul settles lawsuit with former 'So You Think You Can Dance' co
- UN chief warns of ‘gates of hell’ in climate summit, but carbon polluting nations stay silent
- Biden officials no longer traveling to Detroit this week to help resolve UAW strike
- The Asian Games: larger than the Olympics and with an array of regional and global sports
- What do we know about the mysterious drones reported flying over New Jersey?
- Bill for preserving site of Wounded Knee massacre in South Dakota passes U.S. House
Ranking
- 'No Good Deed': Who's the killer in the Netflix comedy? And will there be a Season 2?
- Ozzy Osbourne Shares His Why He's Choosing to Stop Surgeries Amid Health Battle
- Federal appeals court reverses ruling that found Mississippi discriminated in mental health care
- Smoke, air quality alerts descend on San Francisco Bay Area. A study explains why.
- DeepSeek: Did a little known Chinese startup cause a 'Sputnik moment' for AI?
- Drew Barrymore says she will pause the return of her talk show until the strike is over
- Syrian President Bashar Assad arrives in China on first visit since the beginning of war in Syria
- Malaria is on the ropes in Bangladesh. But the parasite is punching back
Recommendation
New Zealand official reverses visa refusal for US conservative influencer Candace Owens
Based on a true story
Dartmouth football coach Buddy Teevens, an innovator and the school’s winningest coach, dies at 66
Picks for historic college football Week 4 schedule in the College Football Fix
Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Hi Hi!
Halsey Moves on From Alev Aydin With Victorious Actor Avan Jogia
Catholic priests bless same-sex couples in defiance of a German archbishop
Ohio’s political mapmakers are going back to work after Republican infighting caused a week’s delay